Wednesday, July 11, 2012

6 things your home listing should include

Say the right thing: 6 things your home listing should include (© Stockbroker/SuperStock)

Particular phrases and specific information can help your home sell more quickly — and for a better price.

A picture may be worth a thousand words, but the right turn of phrase in a home listing can make a big difference in how fast a home sells and how much a seller can get for it.

The right description can get your home a second look; the wrong one can sour buyers on the property in a matter of seconds. So choose those words wisely. It's all about capturing an audience. Try to create something that will just get [buyers or agents] to take a look at it.
Here are some tips:

1. Highlight unseen amenities. The data fields on a listing can tell you how many bedrooms and bathrooms a house has, but they won't tell you the whole story. Neither will the photos, agents say.

Important amenities such as an oversized garage or great views should be played up in the write-up. If you can see a picturesque vista from almost every room in the house, say so. Likewise, if a house is private because it backs up to an open space rather than a neighbor's property, that belongs in the description too. 

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.